Monday, April 25, 2005

The Best TV Commercial in the World

I just saw this great TV commercial where a really big, fat guy in workout clothes gets on the scale at the gym and sees the number 240 pounds. The guy stretches, gets a look of determination on his face, puts his iPod headphones in, and... jogs once around the gym.

Time elapsed... 06 seconds.

He comes back to the scale, gets back on and looks at the number. 240 pounds. Then he gives the scale a funny look and taps it a few times, like it's got to be wrong. What happened? He just worked out didn't he?

It'd be funny if it weren't so true.

I get e-mails virtually every day which are mini-versions of that TV commercial. "What's wrong?", they whine. "I've been walking 30 minutes for three weeks now and nothing's happening!" Or, "I stopped eating French Fries a week ago and I haven't lost a pound!" You get the drift.

Guys, listen up: It takes a year.

If you lose a pound a week for a year, you'll be fifty pounds lighter come next April. Even if you're 400 or more pounds, that'll make a big difference. And if you are 400 pounds, then in 4 years — the time it takes to go to college — you'll be a healthy 200 pounds. If you've got 10, 20 or 40 pounds to lose, do the math. In the scheme of things, it's nothing. Stick with it, and in a few months you'll be looking at a different body.

Just stop trying to do it in time for the party Friday night.

5 Comments:

Blogger Shimmer said...

This commercial makes me laugh everytime I see it it! After reading your thoughts however, when I see the commercial I will remember to be PATIENT! Thank You!

April 30, 2005 11:17 AM  
Anonymous Anonymous said...

Everytime I see this commercial, I too laugh and think "how ridiculous!" - however, it still doesn't sway me from wanting those fast results. I like your comments about it taking a year - makes so much sense and the chance of keeping this weight off is much more possible than if I were to drop it all in 6 seconds!

Good advice as always Jonny!

May 03, 2005 10:37 AM  
Anonymous Brittany said...

I completely relate to that. I want it NOW....I ran three miles so I should be perfectly thin right? Why is my butt still sticking out like that? LOL. Seriously, it is very hard to 'wait' for the results so now I just take it one day at a time.

May 04, 2005 7:40 AM  
Blogger LeAnne said...

I thought the same thing when I saw the commercial and was just working on an essay for my own blog about it. Guess, I'll just have to link to yours! It is amazing how many people do feel they should see results that instantly, but they do! The reverse of that is when someone has a bad food day and eats something they shouldn't and think they got away with it because they didn't see a gain on the scale the next day. My father always said, its not what you eat between Thanksgiving and Christmas that's the problem, its what you eat between Christmas and Thanksgiving! The only way to be successful is to keep doing the right thing, repeatedly over time.

May 04, 2005 8:40 AM  
Anonymous Anonymous said...

Hey which commercial was that! I want to find it

July 16, 2007 6:09 PM  

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